Dana Lynn Smith

Part 1 | Part 2 | Part 3

Air date 12/17/09

I’m delighted to have Dana return for the last JTF podcast series of the year. I’m impressed with her informative series of top-notch books that offer real-world guidance, tips, and strategies for successful online promotion.

The topic for this podcast series will How to Create a New Blog or Upgrade and Revitalize Your Existing Blog. Because we have so great information for we’ll be splitting series into three podcasts.

Part 1 – Planning for a Successful Blog and Setting It Up
Part 2 – Creating Compelling Content and Adding Sidebar Features
Part 3 – Promoting Your Blog and Profiting From It

We’ll talk about why blogging is such an important promotional tool and how to do it effectively. We’ll also discuss choosing the right blogging platform and domain name, what to blog about, how to use blogging as a social marketing tool, how to increase your readership, and more.

This podcast will also include link to a special resource page with freebies and goodies mentioned during the show!

While many of Dana’s books are geared toward authors, the information and strategies are so sound that they can be applied to anyone who wants to create a successful online presence. I highly recommend her book Get Connected, which is written for a broader audience.

Dana Lynn Smith is a book marketing coach and author of The Savvy Book Marketer series. She has a degree in marketing and 15 years of publishing experience.

Hear more interviews with Dana Lynn Smith.

I’m delighted to chat with Carolyn Howard-Johnson again in another two-part interview. We barely scratched the surface of Carolyn’s vast knowledge in the previous podcast (see archives below). In Part 1 of this interview, you’ll be treated to some candid insights into Carolyn’s life and the process behind the writing of her novel, This is the Place. We also chat about her book of short stories and a candid look at how books come from our own life stories in a way that engages the reader.

In Part 2, we discuss more ways to market a fiction book including the role of online marketing as well as the emergence of e-books, virtual tours, and how giving “freebies” create buzz. We’ll also chat more about poetry and the unique ways it can be promoted.

In this podcast series, you’ll gain insights into who Carolyn is and discover how she has kept one of her books selling for over eight years!

Carolyn Howard-Johnson is the award-winning author of The Frugal Book Promoter: How to Do What Your Publisher Won’t and The Frugal Editor: Put Your Best Book Forward to Avoid Humiliation and Ensure Success. An instructor for UCLA’s world-renowned Writers’ Program, she was also named Woman of the Year in Arts and Entertainment by members of the California Legislature. Learn more about Carolyn and her wonderful books at www.HowToDoItFrugally.com and www.thefrugaleditor.blogspot.com.

Hear more interviews with Carolyn Howard Johnson.

Listen to interviews with these informative guests.

Dallas Woodburn

Gabriel Anton

Suzanne Lieurance

Karen Reddick

Dallas Woodburn – Author and founder and CEO of Write On! For Literacy.

Gabriel Anton – Award winning illustrator/visual artist.

Suzanne Lieurance – Author and The Working Writer’s Coach

Karen Reddick – Editor and author of Grammar Done Right!